Article, handout, infographic, presentation and video sources
- Business Insider - http://www.businessinsider.com/heres-how-to-save-nearly-5000-without-really-trying-2012-3
- Consumer Reports - http://www.consumerreports.org/cro/magazine-archive/2010/october/shopping/store-brands-vs-name-brands/overview/index.htm
- Consumer Reports - http://www.consumerreports.org/cro/magazine-archive/october-2009/shopping/buying-store-brands/overview/buying-store-brands-ov.htm
- Forbes - http://www.forbes.com/sites/lauraheller/2011/06/29/10-secrets-about-store-brands/#6539e255461d
- Lifehacker - http://lifehacker.com/5855621/what-products-should-i-always-buy-generic
- Mint - https://mint.intuit.com/blog/food-budgets/how-to-budget-groceries/
- My Money Coach - http://www.mymoneycoach.ca/saving-money/saving-on-groceries
- Time - http://time.com/money/3481381/save-on-groceries
- U.S. Department of Labor, Bureau of Labor Statistics - http://www.bls.gov/opub/reports/consumer-expenditures/archive/consumer_expenditures2008.pdf
- Wikipedia - https://en.wikipedia.org/wiki/Private_label
Canadian sources (for specific differences)
- Statistics Canada - http://www.statcan.gc.ca/tables-tableaux/sum-som/l01/cst01/famil132a-eng.htm